WHY AMSOIL? Benefits and reasons for using AMSOIL products

If you are looking to be convinced about AMSOIL products, then this is the page for you.  Banners to product groups are down the page with links for you to explore.Our webs banner for AMSOIL transmission fluids, shows all ATF low viscosity and multi vehicle.... Manual Syncromesh and Transaxle.... Torque Drive.... plus 5-gallon pail bulk choices.

  1. Cooler operation thus cooler engines resist stress and wear, last longer, perform better and require fewer repairs. That’s AMSOIL products.
  2. Thermal and oxidative stability with AMSOIL synthetic motor oils to resist formation of sludge, varnish, acids, deposits and other degradation by products.  So engines stay clean and this helps them perform better, last longer, need fewer repairs.
  3. Consistent viscosity in high and low temperatures for easier cold temperature starting, better high and low temperature protection. AMSOIL products help engines last longer and require fewer repairs.
  4. Superior friction reduction resulting in lower wear rate, helping engines last longer, require fewer repairs, also improves fuel economy.
  5. Low temperature fluidity for much easier cold temperature starting and better wear protection in cold temperatures, helps engines last longer and require fewer repairs.
  6. Low volatility – AMSOIL synthetic motor oils don’t evaporate so there is reduced oil consumption.  Also better oil flow that gives improved fuel economy and wear protection.
  7. Broad temperature range of application meaning AMSOIL products and synthetic motor oils work safely and protect at higher and lower temperatures than conventional oils do.
  8. High TBN for diesel oils reduces rate of engine corrosion, this helps diesel engines last longer and require fewer repairs.  High TBN increases oil service life, which reduces maintenance costs for diesel vehicles and equipment.
  9. Extended service life capability from AMSOIL products and synthetic motor oils.  The synthetic motor oils actually last longer than conventional oils do, saving motorists money and reducing the environmental impact of used lubricants.





AMSOIL catalog image. Reads: Factory direct product catalog.

Get the latest free AMSOIL CATALOG. Just takes a minute. You can choose to download one and flip through pages. Or receive it in the mail. Both is better. The AMSOIL catalog is about 50 pages, more organized than ever.







  • Changing your oil less often is a good thing.AMSOIL slogan on banner reads 'MOVE UP TO AMSOIL' and shows synthetic oil pouring from quart bottle.
  • We’re not looking for guinea pigs, it’s already proven.
  • AMSOIL the first in synthetics.  Accept no substitutes.
  • If it has moving parts, it needs AMSOIL.
  • Today’s oil drain intervals are getting longer. Not all oils are up to the challenge.
  • Move up to AMSOIL.Our banner - reads "Premium products don't cost extra. They save you money and time." Our info across bottom. Dollar sign with AMSOIL logo in front, also catalog and AGGRAND logo.
  • Change your oil twice a year.

Have you heard all the AMSOIL products slogans and seen the posters? See the home page.


Getting your best price for AMSOIL products the first time out.  Here’s how….

Please take a minute before you click anything. We simply can’t encourage you to go in here and order AMSOIL products without first understanding that you could create a huge savings with your first order.  If you read nothing else on this page before you click that truck and AMSOIL catalog image to the store, this is it.  Sure, you can pay retail.  Or pay wholesale.  Read and learn.AMSOIL products banner for our site with dark blue diesel pickup and AMSOIL catalog.

  • When you add the AMSOIL Preferred Customer Program – what we call the buyer’s club membership – to your cart, you will see the AMSOIL wholesale prices.
  • When you take the membership out, the prices return to retail so you can compare.  AMSOIL products retail…. or wholesale?
  • When you leave the membership in your cart with the products, say synthetic oil, biodegradable antifreeze or engine flush, you will receive immediate discount on your first order.
  • We didn’t know that, we ordered our AMSOIL products by retail the first time and missed out on a good savings.
  • With the membership, you also get the ALTRUM supplements and AGGRAND fertilizers by AMSOIL, all at wholesale prices.
  • Join for either trial at $10 to one year at $20. Canada a tad higher.
  • Thought you need to know.

To order wholesale AMSOIL products….

Our banner plus a photo of AMSOIL dealer Bruce Adams spotting Bald Eagles near Lake Michigan.

If you think you can work with us in ordering… synthetic oils, lubricants and companion products, click here, look around, email or call with questions.
Make sure you get the best price for you.
That’s the most important.
A preferred customer or dealer membership is best right up front. Compare here.

You found us.  Bruce and Diane Adams.  You can order online from the comfort of your office, living room or business by using  the AMSOIL Online Store.  Or download an AMSOIL products catalog to browse and order.  Or receive one in the mail or both.

If you want easier and the better price at a base wholesale rate, same as dealers pay, we offer that now.

As explained later, the AMSOIL products marketing setup is through dealers.  They might have a local store, but the majority do not.  Some chains carry now, but not at wholesale prices.

We are certified AMSOIL distributors in the Southeast Great Lakes Region of Indiana, Michigan and Illinois.  We’re here, but there are no territories, so you don’t have to worry about stepping on toes.  You choose who you want wherever they may be.  The distribution centers get your products to your doorstep via UPS. Freight carrier for commercial accounts.   This way, we are providing AMSOIL products and premium synthetic oil to customers all over the United States and Canada.

As an AMSOIL dealer website, we offer you a complete catalog of AMSOIL products so you will find exactly what you need.  Catalog mailed today, or download one now.

If you think you can work with us, our ID or ZO# is 1755968R, which you would use for your referral dealer.




AMSOIL PRODUCTS – Synthetic Oils, Lubricants, Fuel Additives, Grease, More  Banner with brown SUV, huge boottle of AMSOIL P I and lettering REPEAT SELLER. Our info at bottom.

What makes these automotive and equipment products premium is in the design, innovation and engineering.  What the benefits offer is wide range, but the bottomline is AMSOIL saves you money.

Basically, AMSOIL products are Premium Synthetic Motor Oil and Lubricants, plus fuel additives and antifreeze.  These provide optimum performance for your cars, trucks, SUV’s, motorcycles, boats, 2-cycle, equipment and machinery.  Also providing the best protection for your investment with extend equipment life, lower fuel costs, lowered operating costs.  AMSOIL also provides environmentally-friendly solutions. 

AMSOIL synthetic oil.  Chemically engineered with smooth, pure, uniform molecules to reduce friction.  Controlling friction and heat more effectively by using synthetic oil greatly reduces the rate of component wear and component failure. Using the synthetic oil and AMSOIL’s other engineered products delivers many benefits  —  


Our company products per list above, includes bypass filter system in back.

  • better fuel economy,
  • cleaner emissions,
  • easy cold-temperature starting,
  • superior protection in extreme heat, and
  • AMSOIL synthetic lubricants last longer than other lubricants. 

See, AMSOIL saves you money.

Catalog Download or Mailed

AMSOIL – A Company of Firsts with a documented history of innovation and leadership, including:

  • The first to engineer an API-rated 100 percent synthetic motor oil.
  • The first to launch the practice of “extended drain intervals” to only replace oil every 25,000-miles/1-year.
  • First U.S. company to use the NOACK volatility test to prove AMSOIL products performance superiority.
  • First to develop synthetic oils for vehicles that create increased fuel efficiency.
  • First to formulate synthetic engine oils for diesel engines, racing engines, turbo and marine engines.
  • First to manufacture synthetic gear lube for vehicles.
  • First to formulate synthetic automatic transmission fluid.
  • First to fabricate an automotive use synthetic gear oil.
  • First to produce a 100:1 pre-mix synthetic 2-cycle oil.  Our website banner for hydraulic oil. Shows the 5-gallon pails and the tractor hydraulic and transmission oil. Lists benefits, as per page, shows tractor, back hoe and tractor trailer hauling commercial backhoe.

Throughout AMSOIL history, the company has formulated the widest selection of synthetic oils and lubricants available for all types of engine applications….. automotive, racing, 2-cycle, marine, diesel, fleet, farm, agricultural and industrial applications.  AMSOIL products are sophisticated in design.  AMSOIL developed high performance nanofiber oil filters and bypass oil filters, nanofiber reusable air filters.  The AMSOIL technologically-advanced product line includes a complete line of gasoline and diesel fuel additives and companion products to extend equipment life and lubricant performance.


AMSOIL really started back in the mid-1960s.  Though in 1972 AMSOIL made history by producing the first API certified 100% synthetic motor oil. But the innovation, ideals and design, the serious research and development went on for years and under a variety of names, including AMZOIL.  AMSOIL is often referred to as AMS OIL too.

A photo of Albert Amatuzio beside the jet fighter from WWII. AMSOIL founder. The man behind the innovation that would create an impact on the environmental issues we face today was a jet fighter squadron commander.  Lieutenant Colonel Albert J. Amatuzio witnessed synthetic lubricants in action because they were used exclusively in jet engines.  Synthetic oils were used due to their extraordinary ability to reduce friction and wear on engine components, function dependably at severe temperature extremes and withstand rigorous and lengthy engine operation without chemical breakdown.  Amatuzio realized these same benefits would prove invaluable in combustion engines.  After his development phase, he was the one who sold commercially available synthetic oils that mainstream household consumers did not have the chance to purchase.

Amatuzio chose to bring the synthetic motor oil and future AMSOIL products to consumers through independent dealers or distributors.  Instead of creating a franchise or marketing the synthetic oil through chain stores, he trained interested parties in the synthetic oil benefits and whys of the product then developed a marketing system that continues today.  Every AMSOIL product that comes out is introduced to the independent dealers first, then to their customers.  Amatuzio also had the foresight to line up several distribution centers across North America and to have the synthetic lubricants manufactured in the USA.   First quart can of super premium synthetic motor oil by AMSOIL.

 When the first can of AMSOIL 10W-40 appeared on the market in 1972, it signaled the birth of an entire industry. AMSOIL synthetic lubricants have expanded the boundaries of lubrication science and redefined the performance possibilities of modern machinery and engines.  AMSOIL INC. was founded on Al Amatuzio’s desire for technical innovation, his commitment to high quality and his belief that consumers would respond to a superior product.

The company has remained true to these ideals; its history is a checklist of revolutionary automotive, diesel and equipment products that have withstood the tests of time. As the pioneer corporation in the field of synthetic lubrication, AMSOIL sees its Commitment to Excellence as a historical responsibility, and A.J. Amatuzio’s energy and vision continue to drive the company forward. …inspired by aerospace technology.

Today, virtually every other motor oil manufacturer has recognized the superiority of synthetic lubricants and has followed the AMSOIL lead with introductions of synthetic motor oils of their own.  Accept no substitutes – AMSOIL is The First in Synthetics®.


Like we said, the base of AMSOIL marketing is their distributors or dealers.  All new Amsoil customers are placed under a servicing dealer by AMSOIL, INC.  Their job is to orient you with the company, the pricing system, the products.  They introduce you to the techs when you need specific information that cannot be handled by them and you.   When you get an AMSOIL dealer assigned to you, you do not know who it will be.  Therefore, since you have read this far about AMSOIL products and history, you might consider working with us, ordering through us.  Pricing for you is the same either way, you choose your price.  But we are here to answer questions and be certain you choose the best course to get your best prices always.  When we answer questions, we often use phone if you prefer, but always email with detailed answers.

Pallets of AMSOIL products at one of the distribution centers.When you click on a link on our website, you are almost always redirected to the storefront to buy AMSOIL products.  We don’t reinvent the wheel when it comes to data bulletins, product information.  We are not allowed by AMSOIL to relay prices on our website, no one is, which keeps the prices correct and updated.   AMSOIL collects payment from our customers on their secure order system and ships the products to their doorstep from the nearest AMSOIL distribution warehouse. Your AMSOIL purchase is safe and convenient.

Getting your best price is your choice though. 

  1. Retail?  Simply order.
  2. Wholesale?  Join as a preferred customer or PC.
  3. Need a dealer account for kickback commission on your purchases.  Perhaps considering building some extra income?  You can upgrade anytime from PC to dealer for $10 more a year, that’s it.  That’s right, PC $20 / year.  Dealer $30 / year.  Not bad at all for about 23% discount on any AMSOIL products your want to order, plus there are the two other lines by the corporation, AGGRAND organic fertilizers and ALTRUM supplements.
  4. Need a commercial account for AMSOIL products business use?  Email or call us, or see the menu above, there is a form. No fee for commercial accounts and commercial pricing saves you even more.
  5. Interested in selling AMSOIL products in your brick-and-mortar store?  See the menu for the form, no fee.
  6. Interested in servicing vehicles and equipment with AMSOIL?  Email us for the form.

AMSOIL PRODUCTS through Southeast Great Lakes Region Dealers

Diane E Adams, Dealer ID # 1755968

Here’s our dealer information for ordering or requesting information direct from AMSOIL INC.

Order from a Factory Direct Online Store — Shipped from fourteen AMSOIL distribution centers.


AMSOIL catalog image. Reads: Factory direct product catalog.

Get the latest free AMSOIL CATALOG. Just takes a minute. You can choose to download one and flip through pages. Or receive it in the mail. Both is better. The AMSOIL catalog is about 50 pages, more organized than ever.

Order your free print AMSOIL catalog

Download to browse online AMSOIL Catalog

How to order AMSOIL  / AMSOIL prices  /  Where to get AMSOILAMSOIL store facts Synthetic oils

Also request brochures from AMSOIL for relevant engine and vehicle needs.

You are welcome to contact us for assistance.

Diane E Adams, T-1 Certified Independent AMSOIL Dealers ZO # 1755968

Southeast Great Lakes Region, serving AMSOIL customers across USA and Canada.


AMSOIL products are one of the most trusted names in high-performance synthetic motor oils.

The brand and quality vehicle and equipment owners trust.